competition

Economics: Rivalry in which every seller tries to get what other sellers are seeking at the same time: sales, profit, and market share by offering the best practicable combination of price, quality, and service. Where the market information flows freely, competition plays a regulatory function in balancing demand and supply.

The company was able to beat out its industry competition by offering a product that others could not match.
from www.businessdictionary.com
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rivalry
競争する［張り合う］こと
競争［対立］状態

regulatory
〔活動などが正常になるように〕規制［制限］する
〔機能などが正常になるように〕調整［調節］する